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Mamata Banerjee vows to protect Darjeeling tea brand

Mamata Banerjeeanerjee said she has taken strong note of the complaint from many planters that image of the Darjeeling tea is getting tarnished because of some unscrupulous traders and exporters

Published on: Nov 13, 2024, 21:07:02 IST
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Siliguri: West Bengal chief minister Mamata Banerjee on Wednesday vowed to put in place a system that will protect the brand image of Darjeeling tea.

West Bengal chief mnister Mamata Banerjee during the inauguration of the 7th Darjeeling SARAS Mela in Darjeeling on Wednesday. (PTI)
West Bengal chief mnister Mamata Banerjee during the inauguration of the 7th Darjeeling SARAS Mela in Darjeeling on Wednesday. (PTI)

Addressing local people at the inauguration a tourism fair in Darjeeling, Banerjee said she has taken strong note of the complaint from many planters that image of the Darjeeling tea is getting tarnished because of some unscrupulous traders and exporters.

She said, “Some people are exporting other varieties in the name of Darjeeling tea, tarnishing its image in the world market. We have decided to put a system in place. It will not leave any room for such unscrupulous practices.”

Reacting to Banerjee’s statement, B K Saria, chairman of the Darjeeling Tea Association, said: “Some exporters are blending tea from Nepal with the Darjeeling varieties. This has brought bad name to Darjeeling tea. The annual production of Darjeeling tea is six to seven million kilos while more than 10 million kilos are being sold in the name of Darjeeling tea.”

“Many planters in Darjeeling have been demanding quality control measures along the Indo-Nepal border to ensure that only good tea from Nepal reach India and sold strictly as Nepal tea,” he added.

  • Pramod Giri
    ABOUT THE AUTHOR
    Pramod Giri

    I am working with Hindustan Times since 2001 and am posted in Siliguri, West Bengal, as Principal Correspondent. I have been regularly covering vast area of northern parts of West Bengal, Sikkim and parts of Nepal and Bhutan.Read More