Designer Gaurav Gupta opens new store in New Delhi, actors Jim Sarbh, Aditi Rao Hydari, Miss World Manushi Chillar attend the fashion party
Designer Gaurav Gupta is known for merging indigenous Indian construction and embellishing techniques with his futuristic ideas. In the years he’s been designing, Gaurav has created a niche for his eponymous label as a progressive couturier and carved a world that is future primitive, reflected through his sculpture-like garments.
On the recent opening of his brand-new couture flagship store in New Delhi, actors namely, Aditi Rao Hydari, Jim Sarbh, Prateik Babbar and Miss World Manushi Chillar graced the occasion. They were joined by the city’s creative and cultural catalysts.
The brand’s latest couture collection Descend was presented at the new store launch, through an immersive theatrical experience by artists collective called Crow. The show brought together fashion and conceptual art through living installations scattered through the store. Actors Jim Sarbh, Ayesha Raza, cellist Sayan Sinha and dancer Aseng Borang amongst others embodied less explored feelings such as Melancholia, False Dreams, Rumour, Desire and Delirium, through custom Gaurav Gupta couture looks that are reflective of the mood.