Kaushik Tiwari, Head of Marketing at Bharat Matrimony.com said, “This campaign broke stereotypes about guys looking to get married and the insight was pretty interesting.” Here are some of the key insights from the survey:
* A whopping 90% of respondents, including 36% girls, said that guys would cook a meal if their wife came home late from work at times.
* 95% respondents feel that age has nothing to do with maturity and nature. Hence, they are fine with the girl being older than them. Most guys say that they would treat their in-laws just the way they treat their parents.
* 95% respondents, including 38% girls, said guys are okay with their wife supporting her parents financially, even after marriage.
* 80% respondents, including 30% girls, agree that guys would love to go shopping with their beloved and even help her pick the right kind of clothes for her.
* 70% respondents, including 30% girls, feel guys are okay being compared to their father-in-law since it means that they are being trusted enough and are considered to be mature. 25% girls felt that guys may not be okay with the comparison.
* Guys say that nature, honesty and maturity levels of a girl are much more important to them than her looks.
* All guys who participated in this campaign said that they would help share the household work so that it does not become a burden.
* 90% of the audience, including 45% girls, said men are ready to support their spouse pursuing her career seriously.
* 70% of the audience agreed that guys respect the individuality of their wife and would not compare her with their mom. However, 30% men disagreed.
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