Google said the Pixel Watch is the first smartwatch designed and built by it. The smartwatch will be presented in WearOS and will be designed to work with all the Pixel and Android phones, as well as Pixel Buds Pro and Pixel Buds A-Series wireless earbuds.
The Google Pixel series holds immense significance for the tech giant as it is pitted against rival Apple. Google CEO Sundar Pichai said that his company is pro-competitive and named companies including Apple Inc and Microsoft Corp as its competitors, Bloomberg reported.
“Competition in tech is hyper-intense,” Pichai said. The rise of TikTok “shows there is competition in the space” and “how vibrant this market is” compared to years past.
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The announcement comes on the day when its rival Apple is set to launch its own flagship products including the iPhone 14 series. Apple CEO Tim Cook will be addressing the live event at Steve Jobs Theatre at the company headquarters in Cupertino, California.