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Who is Mia Zelu? AI influencer fakes Wimbledon appearance, fools internet

Mia Zelu posted several pictures on Instagram appearing to be at Wimbledon in London.

Updated on: Jul 12, 2025, 07:20:34 IST
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Mia Zelu has turned heads at Wimbledon 2025 with visuals of her attending various tennis events. However, a series of convincing images showing a fashion-forward woman are fake. The influencer with over 150,000 Instagram followers is an AI-powered social media star.

Mia Zelu’s Wimbledon posts:

Mia Zelu, an "influencer-AI" and a "digital storyteller" on Instagram. (Instagram/@miazelu)
Mia Zelu, an "influencer-AI" and a "digital storyteller" on Instagram. (Instagram/@miazelu)

Her Wimbledon-related content seems very real at first glance. For example, the one where she is seen enjoying the iconic Pimm’s drink at the tournament while wearing a white dress. There are also other photos shared with it.

Besides the super-realistic pictures, Zulu also shares captions that are heartfelt, touching, or interesting. While sharing her photo in the white dress along with other pics, the AI influencer posted, “Still not over the event… but the party’s a whole other game. Which Wimbledon match was your fave?”

AI-influencer's recent Wimbledon post:

In a post shared a little over 10 hours ago, she wrote, “They’ll only notice once it works. But you’ll remember every moment it didn’t — and you kept going anyway. To everyone out there building in silence, doubting in private, hoping in secret — don’t stop. Your time will come. Keep showing up. Never give up.” The pictures accompanying the post show Zelu wearing a mint green dress.

What does Mia Zelu’s profile say?

The identity of the person behind the AI influencer remains unknown.

Mia Zelu is not the only one:

Though Zelu went viral for her ‘appearances’ at Wimbledon in London, she is not the only “influencer-AI.” The AI influencer has an AI-generated ‘sister’ -Ana Zelu.

“Meet my wonderful sister Mia @miazelu and my favorite photographer! She finally decided to open up her Instagram, so show her some love!” Ana Zelu wrote in an Instagram post shared in March.

 
ABOUT THE AUTHOR
Trisha Sengupta

Trisha Sengupta is a Chief Content Producer at Hindustan Times with over six years of digital newsroom experience. Specialising in high-engagement storytelling, she blends viral trends with traditional journalism to cover the intersection of technology, finance, and human emotion. Her reporting spans real estate and personal finance struggles in hubs like Bengaluru and Gurgaon, the NRI experience, and corporate shifts like tech layoffs. Trisha also frequently tracks global figures and writes human interest stories. Offline, Trisha is an avid reader, history enthusiast and solo traveler. She balances her journalism career with family life while actively integrating AI tools into her modern storytelling approach.

Discover the latest Trending News, viral videos, social media stories and unusual events from India and around the world. Stay updated with the topics everyone is talking about.
Discover the latest Trending News, viral videos, social media stories and unusual events from India and around the world. Stay updated with the topics everyone is talking about.
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