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Toyota production is falling, all because of China and Japan

Toyota's sales fell again, dropping 3.7% globally due to declines in Japan and China, alongside production disruptions from scandals and recalls.

Published on: Sept 27, 2024 01:03 pm IST
Bloomberg |
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Toyota Motor Corp.’s sales fell again after declines in Japan and China put an end to a short-lived recovery, while production was disrupted by domestic scandals and recalls abroad.

Toyota expanded its share buyback plan to ¥1.2 trillion ($8.3 billion) amid strong hybrid sales in North America. The company also adjusted its 2026 battery EV sales goal down to 1 million.(Reuters)

Global output, including that of subsidiaries Daihatsu Motor Co. and Hino Motors Ltd., dropped in August by 12.6% from a year earlier to 808,023 units, the company said Friday. Global sales fell 3.7% year-on-year following a 0.7% gain in July.

Toyota’s sales fell more than 9% in Japan as it felt the delayed impact of recent regulatory scandals involving falsified vehicle safety certifications, which forced a number of the country’s biggest carmakers to suspend production for affected models.

Its hybrid gas-electric cars saw renewed popularity as demand for electric vehicles plateaued, but a global slump in new car sales and intense competition in China are weighing on the world’s biggest carmaker.

While certain models like its Granvia minivan are proving popular in China, Toyota’s sales in the country fell 13.5% to 152,065 units in August with an ongoing price war with the likes of BYD Co. threatening to further squeeze its market share.

Honda Motor Co. saw global output fall 11.3% from a year earlier to 307,870 units in August. Its production fell more than 29% in China, where it recently cut jobs and suspended production at three plants. The Japanese carmaker said in July it was cutting gasoline-car manufacturing by 19% as it looks to hasten its shift toward electric vehicles.

Honda’s global sales dipped 4.7% to 309,477 units.

Nissan Motor Co.’s production fell 15.5% year-on-year to 236,016 units last month, while sales declined by 5.5% to 244,279. On Thursday, it announced plans to buy back ¥79.9 billion ($551 million) worth of its shares from French carmaker Renault SA as the two look to rebalance their business partnership.

 
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