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James Cameron says Avatar The Way of Water is ‘worst business case’, needs to make $2 billion to break even

Avatar: The Way of Water director James Cameron is concerned that the film has to earn a huge amount of money just to recover its investments.

Published on: Nov 22, 2022 07:33 PM IST
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Avatar: The Way of Water is one of the most anticipated films of the year. But how expensive is James Cameron's sequel to the 2009 film? Early reports have suggested that the budget of the production alone amounts to $250 million. That makes the James Cameron one of the most expensive films ever made, and puts added pressure on the film's box office performance. (Also read: New study reveals audience is tired of Marvel now, doesn't want ensemble movies)

Avatar: The Way of Water is set for release on December 16.
Avatar: The Way of Water is set for release on December 16.

Director James Cameron has called the film, which has been over a decade in making, the ‘worst business case’. In a recent interview, Cameron revealed that the film may have to earn in excess of $2 billion just to break even in terms of investment.

Although director James Cameron has not revealed any specific numbers about the total budget of the film, in a recent interview with GQ magazine, the director said it is "very f****g [expensive].” The director also expressed his concerns regarding such a high budget with Disney and 20th Century Studios and commented how it is “the worst business case in movie history.” James Cameron further added that in order for Avatar: The Way of Water to succeed and bring in a profit, the film has to "to be the third or fourth highest-grossing film in history. That’s your threshold. That’s your break even."

 
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