Singer Katy Perry has collaborated with Eyelure to create a new range of false lashes.
The 27-year-old's creations for Eyelure will reach stores in February and the company said she was very hands on with the collaboration, which mimics her personal style, reported Contactmusic.
"As a false lash lover herself, Katy had a very clear idea of what she wanted to achieve and was involved in every step of the design process. We were keen to create a range of lashes that were a direct extension of her own personal style," a statement from the company read.
This isn't Perry's first venture outside of pop, she has also created two perfumes and became the global ambassador for hair styling brand last year.
{{/usCountry}}This isn't Perry's first venture outside of pop, she has also created two perfumes and became the global ambassador for hair styling brand last year.
{{/usCountry}}Catch your daily dose of Fashion, Taylor Swift, Health, Festivals, Travel, Relationship, Recipe and all the other Latest Lifestyle News on Hindustan Times Website and APPs.
Catch your daily dose of Fashion, Taylor Swift, Health, Festivals, Travel, Relationship, Recipe and all the other Latest Lifestyle News on Hindustan Times Website and APPs.