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North East India Festival in Vietnam to promote Act East Policy; to include trade, tourism and academic sessions

Published on: Oct 27, 2023, 13:46:54 IST
PTI | Posted by , Ho Chi Minh City
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The Consul General said that the festival constitutes a diverse array of activities, including trade, tourism and academic sessions. (Pexels)
The Consul General said that the festival constitutes a diverse array of activities, including trade, tourism and academic sessions. (Pexels)
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The festival, in collaboration with Ministry of External Affairs, seeks to take forward Act East Policy by focusing on trade, tourism, and cultural exchanges.

The three-day North East India Festival (NEIF) to promote the Act East Policy will begin in Ho Chi Minh City on Friday with stakeholders from both India and Vietnam holding discussions on bilateral trade and tourism. The inaugural session of the third edition of the festival will be hosted by the Consul General of India Madan Mohan Sethi, NEIF's Chief Organiser Shyamkanu Mahanta told PTI. (Also Read | Dhordo, winner of UNWTO’s best tourism village award, is ready for Rann Utsav)

It will bring critical stakeholders from both the countries, Mahanta said. The festival, being held at the 23rd September Park here, is aimed to establish deeper ties between India and Vietnam through business, art and culture, he said.

The Consul General said that the festival constitutes a diverse array of activities, including trade, tourism and academic sessions that will facilitate business and academic linkages between India and Vietnam.

"This event exemplifies our collective endeavour to bridge North East India with Vietnam through trade, tourism and people-to-people exchanges, aligning with the Act East Policy of Prime Minister Narendra Modi," Sethi said.

The festival, organised in collaboration with the Ministry of External Affairs, seeks to take forward the Act East Policy by focusing on trade, tourism, cultural and academic exchanges, Mahanta said.

A meeting on trade will also be held under the aegis of Invest India to showcase North East as an attractive destination for investments, tourism and bilateral trade, he said.

A people-to-people exchange meeting will also be held to offer a platform for scholars, academicians and historians from North East India to engage with their Vietnamese counterparts, he said.

"NEIF has successfully opened up new vistas in India's relationship with South East Asia, thanks to the substantial support of the government of India", Mahanta said.

The overwhelming support from the state governments of North East region has also helped in organising the country's biggest event in South East Asia and "translate Prime Minister Narendra Modi's vision on Act East Policy into action", he added.

The festival will host various exhibitions, including 'Incredible India' destinations, textiles, state-specific exhibition zones representing various Northeastern states, tea industry among others.

The event's entertainment line-up will feature an array of cultural performances, including colourful folk dances from North East India, rock bands from both countries and fashion shows by designers from the region.

Leading designers Sanghamitra Phukan, Bidyut-Rakesh, Manjushree Saikia, Yana Ngoba, Hasina Kharbih, Iba Mallai among others will showcase their works. The fashion show will feature models from Vietnam, Mahanta said.

Musical performances by TaFMA (Task Force for Music and Arts) from Nagaland, The Fantastic Company (TFS), Bright Lights, guitar prodigy Imnainla Jamir, Trance Effect, K L Pamei and the popular band from Meghalaya 'Summersalt' will also be held on the occasion.

This story has been published from a wire agency feed without modifications to the text. Only the headline has been changed.
 
ABOUT THE AUTHOR
Krishna Pallavi Priya

Krishna Priya Pallavi is a journalist with over 9 years of experience, covering health, fashion, pop culture, travel, wellness, entertainment, festivals, mental health, art, decor, fitness, and sex and relationships. She is an alumna of the Indian Institute of Mass Communication (IIMC), Dhenkanal, and holds an undergraduate degree in Journalism and Mass Communication from Guru Gobind Singh Indraprastha University, Delhi. Her strong academic foundation informs her analytical and detail-oriented approach to storytelling, helping her uncover stories where none seem to exist. Before joining Hindustan Times, Pallavi worked with some of India’s leading media organisations. She spent close to three years at India Today, where she honed her newsroom skills and developed a sharp editorial sensibility. She also worked for over a year and a half at Vagabomb, ScoopWhoop’s feminist digital platform, where she explored stories through a gender-sensitive, socially aware lens. Pallavi has a deep interest in global fashion trends and international fashion seasons, and enjoys interviewing celebrities and tracking pop culture movements—interests that frequently translate into engaging, reader-friendly stories. Alongside lifestyle and entertainment, she has a keen eye for impactful health and wellness journalism, regularly interacting with doctors, designers, and digital content creators to bring nuance and credibility to her work. Born and raised in Haryana, Pallavi remains deeply connected to her ancestral roots in Odisha. Her ability to spot fresh angles brings curiosity and depth to stories she pursues. When not chasing deadlines, she enjoys spending time with her dog, planning her next vacation, reading, running new trails, and discovering new destinations.

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