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Reliance Jio ‘limits’ its 1GB data per day plans, 1.5GB data plan starts at Rs…

Experts note that operators including Jio, Airtel, and Vodafone Idea are under pressure to improve cash flows to support their ongoing 5G rollout.

Updated on: Aug 21, 2025 01:47 PM IST

Reliance Jio has quietly restricted its most affordable prepaid plans that offered 1GB data per day at 209 (22 days) and 249 (28 days) to MyJio app and physical retail outlets. The change means Jio subscribers will now need to move up to the next available plan priced at 299, which offers 1.5GB data per day with 28-day validity when using any other online pltafrom to recharge, according to industry channel checks.

Jio’s 209 and 249 plans moved

Industry analysts expect this change to be a precursor to another round of tariff hikes across telecom operators between October 2025 and January 2026. (Bloomberg)
Industry analysts expect this change to be a precursor to another round of tariff hikes across telecom operators between October 2025 and January 2026. (Bloomberg)

Ayushmann Chawla is the Deputy Chief Content Producer at Hindustan Times. A seasoned tech journalist with years of experience working for some of the industry’s leading media organizations, his articles can also be read on Live Mint. His passion extends beyond journalism—he’s a dedicated automobile enthusiast, always ready to explore the latest in car technology and design. A self-confessed gadget lover, Ayushmann finds joy in testing new devices and sharing his findings with his audience. Instagram: ayushmannchawla

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The 1GB data per day plans are no longer available for online recharge but may still be purchased at physical retail outlets. This effectively resets Jio’s online base plan to 299, aligning with the entry-level packs offered by rivals Airtel and Vodafone Idea.

Industry base tariff shifts to 299

Airtel and Vodafone Idea’s prepaid plans also start at 299 for 28 days, but both competitors offer only 1GB per day, making Jio’s revised base slightly more competitive with 1.5GB daily quota. With this move, the industry-wide base price for monthly prepaid plans now stands at 299, raising the minimum spend for users.

Tariff hikes expected in late 2025

Industry analysts expect this change to be a precursor to another round of tariff hikes across telecom operators between October 2025 and January 2026. As per NDTV Profit's report, Ankit Jain of ICRA told that the upcoming increase is likely to be smaller than last year’s hikes, capped at 15–20%, compared to the 19–21% revision in 2024.

“A tariff hike is imminent. We expect it to be less than last year, under 15–20%. Going forward, operators may increase tariffs more frequently than once every two years,” an ICRA analyst said.

If implemented, the move could push the industry’s average revenue per user (ARPU) from 200 in FY25 to around 220 in FY26.

5G investments driving revisions

Experts note that operators including Jio, Airtel, and Vodafone Idea are under pressure to improve cash flows to support their ongoing 5G rollout and spectrum-related investments. Reliance Jio, while not confirming timelines, has previously maintained that tariff corrections are necessary to sustain network expansion.

The last major hikes in 2024 triggered some customer migration to BSNL, but analysts believe private players are unlikely to alter plan validity this time, instead focusing only on headline price increases.

 
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