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This Kerala temple serves Munch as prasad, and the reason has the internet intrigued

A video showing Munch being served as prasad at a Kerala temple has gone viral online.

Updated on: Aug 26, 2026, 16:52:56 IST
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A Kerala temple has caught attention online for an unusual prasad that devotees receive after offering Munch chocolate to Lord Murugan. A video showing the practice has left many viewers curious about the temple’s distinctive tradition and the story behind it.

Munch served as prasad at a Kerala temple. (Instagram/@stitchyourmap)
Munch served as prasad at a Kerala temple. (Instagram/@stitchyourmap)

The video was shared by Reha Adani, who visited Thekkan Pazhani Sree Subramanya Swami Maha Kshetram Thalavadi Temple in Alleppey, Kerala. In the caption, she wrote, “This looks like any other temple, until you enter and get Munch as the prasad.”

Why is Munch offered at the temple?

The exact origin of the chocolate offering is unclear, but the practice has been associated with the temple for years. A 2014 Hindustan Times report noted that devotees offered Munch bars to Lord Murugan and received a portion back as prasadam, along with flowers and sandal paste. The report also mentioned different accounts about how the tradition began, but temple authorities could not confirm its exact origins.

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Watch the the full video below:

How did social media react?

The video prompted several viewers to share their experiences of visiting the temple.

“I visited this temple. So beautiful, and yeah, the Munch was extra crunchy. Don’t know why,” one person commented.

Another wrote, “I visit here every week. I live near the temple.”

“So cute,” a user said.

Another Munch fan wrote, “How can a Munch fan express the feeling of receiving Munch as prasad?”

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For one viewer, discovering the temple felt almost like a sign. “Dreamt of getting a Munch as prasad a year ago… now I’ve found the temple. Coincidence or a sign?” they wrote.

“That’s so cute,” another person commented.

(Disclaimer: This report is based on user-generated content from social media. HT.com has not independently verified the claims and does not endorse them.)

 
ABOUT THE AUTHOR
Vaishali Kapila

Vaishali Kapila is a Senior Content Producer at Hindustan Times Digital, where she covers internet culture, viral social media moments, human interest stories and workplace trends. She believes the best stories often come from ordinary experiences and everyday conversations. Through her stories, she aims to help readers understand not just what is trending, but why it matters. Born and brought up in Chandigarh and now based in Delhi, Vaishali has over five years of experience in digital journalism. Before joining Hindustan Times, she worked as a Sub Editor at NDTV, where she specialised in food and travel writing. Over the years, she has written and edited stories on recipes, nutrition, restaurants, destinations and travel trends, while building expertise in digital storytelling, search-driven journalism and audience-focused content. Today, her work spans a wide range of topics, including consumer issues, lifestyle, workplace trends and stories that reflect everyday life. She enjoys finding fresh angles, speaking with people and adding the context that helps readers make sense of a story. Vaishali holds a Bachelor's degree in Sociology from Lady Shri Ram College for Women, University of Delhi, and a Postgraduate Diploma in Journalism with a specialisation in New Media from the Asian College of Journalism, Chennai. When she is not working, Vaishali enjoys exploring new places, trying local food and documenting her experiences through a food Instagram page she runs with her husband. She also enjoys watching documentaries, learning about space and science, and exploring stories about different cultures and people.

Discover the latest Trending News, viral videos, social media stories and unusual events from India and around the world. Stay updated with the topics everyone is talking about.
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