Long Play records are all set to make a comeback in India

LP records are more than just memory. Amarrass Records is all set to revive this lost form of music that not only rings in nostalgia but also enhances the music experience. Tucked in Gurgaon's Sushant Lok shopping arcade, the studio is no bigger than half a cricket pitch. This is where childhood friends Ashutosh Sharma and Ankur Malhotra are reviving the vinyl. Once very popular, the LP stopped production in India in the early eighties. So, this studio is the first in the 21st century in India to start the production of LPs again. For vinyl in general, the numbers have been increasing manifold around the world. In both Europe and the US, vinyl is still a big way to release albums. In India, though there has been a revival of interest, it is still limited to a third-generation phenomenon.