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Unmissable Madhubani this monsoon

Starting tomorrow, the Capital will see an art show of Madhubani paintings, which is a result of an art initiative called Art For Life. Started by in the year 2004, the main aim of this project is to provide livelihood to local community artists.
Hindustan Times | By Aakriti Sawhney, New Delhi
UPDATED ON AUG 30, 2012 07:11 AM IST

Titled Madhurekha, the show is a result of Art for Life’s working project in Simri, Bihar, with the Planning Commission of India. Simri has a lineage of more than 300 Madhubani painters. The exhibition will see 112 paintings by 30 artists across age and gender. The exhibition also has on display diverse products with Madhubani art, such as saris. All the artworks are for sale, at a price of R150 to R6,000.

In its first year, eight years back, Art for Life worked with 3,200 community artists from across six districts in Bengal. They worked with pattachitra (scroll paintings with organic colours) artists, chhau performers and Gambhira (folk theatre) actors.

“Over the years, the initiative has seen a great progress. Artists who used to earn around R400 to R500 per month are now earning R3,200 to R3,500,” says Amitava Bhattacharya, founder director,

They work on three basic level with the artists — Guru Shishya Parampara, direct market linkage and exchange and coordination.

While the guru shishya parampara involves the traditional way of teaching these artists, under the direct market linkage, the artists are directly exposed to the market, as their artworks are taken to local, national and international festivals and fairs. Also, they regularly organise exchange programmes with other local and international artists.

Catch it live:

What: Madhurekha, an art show

When: August 31 to September 5

Timing: 10am to 6pm

Entry: Free

Where: ICCR, Azad Bhavan, IP Estate

NEAREST METRO STATION: Indraprastha on the Blue Line

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