Baba Ramdev-led Patanjali Ayurved, which launched Atta Noodles on Monday, is planning to launch a range of baby-care products ‘Shishu Care’ and Khadi fitness apparel range ‘Vastram’ to take on big multinationals.
Patanjali Ayurved, set up in 2006, clocked a turnover of Rs 1,195 cr in 2013-14 and posted a net profit of Rs 155 cr.
The company has planned to setup five manufacturing plants in one year. It will also start airing TV commercials for new products soon.
On fast track
Patanjali Ayurved has grown by 65% annually since 2009-10, the highest among fast-moving consumer goods majors.
{{/usCountry}}Patanjali Ayurved has grown by 65% annually since 2009-10, the highest among fast-moving consumer goods majors.
{{/usCountry}}Patanjali Product Range
Source: Ministry of corporate affairs, BSE