Rasika Dugal inspires kids to champion the cause of waste management

Actor Rasika Dugal stresses on the need to initiate conversations about environmental preservation among children

Waste management has been a longstanding environmental issue worldwide. Addressing the crisis, actor Rasika Dugal has joined hands with Wish for Earth for the Little Green Brigadiers Campaign, an awareness initiative for the same.

Rasika Dugal feels this initiative is to give information to children but also to engage parents who are making purchase and lifestyle decisions.

When a group of parents decided to come together to form Wish for Earth to organise activities related to environmental issues for the children in their community, Dugal was game. For the initiative, the Mirzapur actor announced a contest called Impact Of Waste on her social media. Participants aged 6 to 12 years can submit their video entries on how to delineate the impact of waste.

“The idea was to inform children and also engage parents who are making decisions regarding purchase and lifestyle decisions. I thought it was a small but an effective initiative. So they connected with me to help spread the word through my social media accounts and encourage people to participate, I was happy to be able to help,” she says.