Indian mobile handset brands strengthen presence

Though Nokia remained the leader with 52 per cent share, Indian mobile phone brands strengthened their presence in the domestic handset market through 2009-10 -- garnering a significant 14 per cent share.

Though Nokia remained the leader with 52 per cent share, Indian mobile phone brands strengthened their presence in the domestic handset market through 2009-10 -- garnering a significant 14 per cent share.

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"The Indian brands included Micromax (4.1% handset market share by revenue), Spice (3.9%), Karbonn (3%), Lava (1.1%), Lemon (1%) and Max (0.9%)," according to V&D100 Indian Telecom Survey conducted by CyberMedia Telecom journal Voice & Data.

The Voice&Data100 annual survey on handsets is based on the revenue of telecom equipment suppliers, including GSM and CDMA handset vendors.

"Compared to the previous year, these Indian brands gained a cumulative 10 percentage points of market share in the very competitive Indian market. Samsung gained seven points, as Nokia lost 12 percentage points share," it said.

The handsets are locally branded models, sourced from manufacturers in China and Taiwan.

The mobile handset market revenue grew 4.2% during the financial year 2009-10, against 7.9% in 2008-09 and 11.9% in 2007-08.