Tata Indicom on Thursday announced the launch of Push-To-Talk service in India, which allows users to connect with each other by the press of a single button on their Push-To-Talk capable handsets.
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Built on Qualcomm's BrewChat technology, Push-To-Talk has features of a walkie-talkie and provides fast connection between individuals or even groups, a company statement said.
"Push-To-Talk is an important step in India's mobile telephony industry. The customer now has a unique service that provides instant connectivity and also has significant cost benefits," president telecom, Tata Teleservices, Amit Bose said.
Initially, the service is being offered to corporates and would be later rolled out for mass consumers.
"Initially, this will be a free try-and-buy offer for corporates. We will shortly thereafter, make it available for the mass consumer," he added.
The service addresses the critical communication needs of businesses -- large and small, sales teams, professionals and Government departments like the Police and fire brigade without being confined to a location.
"It enhances productivity and efficiency, saving time and money in the process," it said.
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