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Taste With Vir Sanghvi

The Taste by Vir Sanghvi: How Taj transformed a London hotel into a luxury icon

St James Court, a prestigious London hotel, was once in disarray but transformed by the Taj Group.

Published 7 days ago

The Taste by Vir Sanghvi: The culture of queuing up outside a restaurant

It’s a restaurant's choice to allow queues outside. But it does tell you something about how they regard their customers.

Published 14 days ago

The Taste by Vir Sanghvi: Why hotels love buffets

From a hotel’s point of view, the buffet successfully exploits the difference between appearance and human capacity.

Updated 139 days ago

The Taste by Vir Sanghvi: How Jaipur became the hub of India’s grand weddings

Jaipur's evolution into a premier wedding destination has overshadowed its historical appeal.

Published 173 days ago

The Taste by Vir Sanghvi: An unlikely boom in champagne

India's liquor market is evolving, with a growing appreciation for quality and craftsmanship.

Published 203 days ago

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