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Pakistani airline’s ‘Paris we’re coming' ad showing plane headed towards Eiffel Tower makes people ask ‘Info or warning’

Four years ago, EU regulators imposed a ban on Pakistan International Airlines, the country’s state-owned airline, following a series of accidents.

Published on: Jan 11, 2025 06:47 AM IST
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A post by Pakistan International Airlines (PIA) announcing that its flights to France are being resumed has prompted sarcastic remarks from Internet users. The X post by PIA features a plane headed towards the iconic Eiffel Tower. The visual clubbed with the text “Paris, we’re coming today” has erupted social media. It has also prompted people to draw a comparison to another ad by PIA from 1979 that showed one of its aircraft casting a shadow on the Twin Towers in New York City. The structures were destroyed in terror attacks, claiming thousands of lives.

What did PIA post?

An advertisement on X by Pakistan International Airlines about flights to Paris. (X/@Official_PIA)
An advertisement on X by Pakistan International Airlines about flights to Paris. (X/@Official_PIA)

In addition, another line is visible on the visual, but in a much smaller font. It reads, "Resuming flights between Islamabad and Paris from January 10, 2025."

Also Read: Mukesh Ambani dominates Pakistan’s 2024 Year in Search list: Here’s what people Googled about the billionaire

In other posts, the airlines shared that the flights will operate two days a week - every Friday and Sunday.

Take a look at the post:

Social media reacts:

“You can't be serious this time! This was back in the 1970s. Fire your designer!” an individual wrote and shared this post.

Another asked, “Info or warning.” A third posted, “How did this ad get approved.” A third expressed, “Looks like a threat rather than an advertisement.”

Also Read: Shark Tank India judges roast Shark Tank Pakistan: ‘Bhai ho kya raha hai wahan pe?’

Why was PIA banned in France?

Not just in France, EU regulators imposed a ban on Pakistan’s state-owned airline PIA four years ago following several deadly crashes and a scandal involving the license of a pilot.

After four years, the first flight took off from Islamabad around 1240 pm (0740 GMT) for Paris.

 
ABOUT THE AUTHOR
Trisha Sengupta

Trisha Sengupta works as Chief Content Producer at Hindustan Times with over six years of experience in the digital newsroom. Known for her ability to decode the internet’s most talked-about moments, she specialises in high-engagement storytelling that bridges the gap between viral trends and traditional journalism. Throughout her tenure, Trisha has focused on the intersection of technology, finance, and human emotion. She frequently covers personal finance and real estate struggles in hubs like Gurgaon, Bengaluru, and Hyderabad, while also documenting the unique challenges of the NRI experience. Her work often highlights the movements and philosophies of global newsmakers and personalities like Elon Musk, Mukesh Ambani, Nikhil Kamath, Dubai crown prince, and MrBeast. From reporting on Amazon or Meta layoffs and startup culture to the emergence of AI-driven platforms like Grok and xAI, she provides a grounded and empathetic perspective on the stories shaping our world. When not decoding the internet, Trisha is likely offline: lost in a book, exploring a historical ruin, or navigating the world as a solo traveler. She balances her fast-paced career with family time and a healthy dose of curiosity, currently trading her "human" sources for silicon ones as she masters AI to future-proof her storytelling.

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