The buzz around one of Bollywood’s biggest clashes, between Shah Rukh Khan’s Raees and Hrithik Roshan’s Kaabil, refuses to ebb. The race to box office glory is always bitter, and this one is no different either.
Rakesh Roshan, Kaabil’s producer, for instance, didn’t mince his words on Wednesday when it was announced that Raees will release on the same as his film, January 25, 2017. “I didn’t know about their date. My distributors said we should come out on January 25 from the evening shows. I didn’t know the Raees team also planned to change their date,” DNA quoted him as saying.
He added, “Whatever dates we are taking, they are following us. I would have never done the same. I belong to an old school of filmmaking and I have given 50 years of my life to the industry. I would never release my film on a day when another filmmaker has already announced their film.”
Earlier, the date was taken by the Kaabil team, and SRK’s film was supposed to release with Salman Khan’s Sultan. But, that didn’t happen and then Khan took the January 26, 2017 slot, expecting it to be a long weekend.
The Roshans then decided to come out a day earlier on January 25, but now the Raees trailer shows January 25 as its release date as well.
What should worry Roshan more is the perception that Raees has seized the momentum, for now, ahead of the big-ticket clash. The film’s trailer, released on Wednesday, has already notched up an impressive 1.1 crore view mark in just 24 hours. In contrast, Kaabil’s trailer, released on October 25, has only managed to reach the 1.8 crore mark... in 43 days.
Another song of Kaabil, which was released yesterday, managed to register only about 43,000 views. Not a satisfactory number for a superstar like Hrithik Roshan.
Hrithik Roshan has been delivering hits throughout his career and has emerged victorious in big clashes as well. His Bang Bang won the battle against Shahid Kapoor’s Haider quite easily in 2014. It was a different story, however, when Mohenjo Daro clashed with Akshay Kumar’s Rustom in August this year.
If past box office performance is any measure of a film’s fortunes, here’s hoping January 2017 will bring some good news for the Kaabil team.