When Alibaba.com raised $21.8 billion in the biggest ever initial share sale on Friday, the Chinese Internet company made a strong case for its emerging market counterparts, convincing investors globally that the next set of large e-commerce companies will come from markets outside the US.

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Among these markets, India is considered to be the most attractive after China, and local e-commerce firms such as Flipkart and Snapdeal are likely to continue attracting large sums of capital from investors, at least over the next two-three years, experts said.
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