When high interest rates, slow economic growth and inflation are hurting demand across car industry, luxury carmaker Aston Martin appears immune to the vagaries of the economy.
Aston Martin, which sells cars priced from Rs 2-4 crore achieved its target of selling 30 units in its first year in India.
The company retails cars through two dealers — one in Delhi and one in Mumbai. The company so far delivered 10 units this fiscal year.
“We will sell the same number of cars this year too,” said Lalit Chaudary, managing director, Infinity Cars Private Ltd, distributor of Aston Martin cars in West and South India.
The company has showcased Rs 3.9 crore new ‘Vanquish’, its luxury sports car in Mumbai barely a month after its global launch in Italy.