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‘Baahubali The Epic is a celebration of cinema’: Annapurna Studios CTO CV Rao reveals it took 2 months to remaster film

In an interview with Hindustan Times, Annapurna Studios CTO, CV Rao, decodes the process of remastering Baahubali: The Epic ahead of its release. 

Oct 30, 2025 06:21 am IST
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SS Rajamouli’s Baahubali: The Beginning (2015) and Baahubali 2: The Conclusion (2017) are getting a glitzy makeover as Baahubali: The Epic, hitting screens on October 31. The epic saga that introduced Prabhas to the world as a larger-than-life and gravity-defying warrior changed the face of Indian cinema in more ways than one. Annapurna Studios CTO CV Rao, the man behind the transformation of two films into a 3 hours and 44 minutes-long spectacle, talks to Hindustan Times about what went into making, what he calls a ‘celebration of cinema’.

Remastering Baahubali: The Epic in 10 weeks was a challenge

CV Rao and Annapurna Studios worked with SS Rajamouli on the original Baahubali films too.

Rao tells me that compressing two films into one was no mean feat, particularly when even something as the post-production workflow looked completely different to what it does now, a decade ago. “The producer (Shobu Yarlagadda) wanted the film to look brand new, and the two films combined are more than five hours long. We soon realised that working on a new film is easier, because when you remaster an old film, you may not achieve the same look it had years ago. It’s not better or worse; it’s just different, and it boils down to individual taste. It took us around 9 weeks just to recreate a master for the film in DI; whereas a new film would take just 4 weeks,” he explains.

Baahubali: The Epic will be a whole new experience

Rao also states that, although the Baahubali films are much-loved, Baahubali: The Epic will offer a unique experience for the audience. “There’s no doubt that it’ll be a whole new experience visually because we’ve made improvements to the visual effects, colour and dynamics. The sound is now available on Dolby Atmos. People who like different formats will have all the more reason to watch it. That’s why I believe it’s going to be a celebration of cinema,” he says.

This is not the first time Rao has been instrumental in ensuring that a Rajamouli film achieves its full potential. He is the man who has been instrumental in bringing Dolby Cinema technology to India, despite a single cinema hall in India, City Pride in Pune, which is capable of projecting this quality. “I remember watching A Quiet Place in a Dolby Cinema theatre in Las Vegas before RRR and being blown away. I recommended to both Dolby and Rajamouli that RRR deserves this format. It was a major breakthrough when they agreed, and we could release it in this format abroad, if not in India. It was the first Indian film to be released in the format,” he says.

Since RRR, the studios have been instrumental in delivering this format for films like Pushpa 2, Devara, Kantara Chapter 1, Baahubali: The Epic, and even War 2, given that plans are in place for more Dolby Cinema-enabled theatres to emerge in India. As for what’s next for Annapurna Studios, Rao says, “We’re handling numerous big projects like Mahesh Babu’s SSMB 29, Prabhas’ Fauzi, Ram Charan’s Peddi and Jr NTR’s Dragon right now, apart from films in Tamil, Kannada and Malayalam. The aim now is to bring in international projects, too.”

 
ABOUT THE AUTHOR
Neeshita Nyayapati

Despite having a Master's degree in Journalism and over a decade of experience in print and digital media as a field reporter and sub-editor at organisations such as The Times of India and Reader's Digest, Neeshita Nyayapati remains a movie buff first and a Chief Content Producer second. She fell in love with movies in childhood and believes nothing matches the magic of watching a good film that moves you with a warm tub of popcorn in hand. Her love for writing about cinema follows that. Come Friday, you'll find her at her happy place, the movies, catching the latest rom-com or masala offering, for reviews or otherwise. As for the rest of the week, she's here reporting the juiciest news in Telugu, Tamil, Malayalam, Kannada and Hindi or bringing out the best of celebs in interviews. While her niche is Telugu cinema, Neeshita likes to dabble in a little bit of everything to stay up to date. From film announcements to scandals and hard news angles, she has explored it all. A good book, a comforting cup of hot chocolate, puppy kisses and a stunning beach view are all she needs to unwind. Her passion for biking and travelling has taken her to various places across the country. She has found peace in everything from the frozen lakes of Gangtok to the coffee plantations of Coorg and the dense forests of Bandipur, to the monasteries of Darjeeling. But no matter where she goes, Neeshita loves coming across inspiring and moving stories.

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