Two-wheeler maker BSA Motors on Thursday said it will invest Rs 50 crore in next fiscal, besides launching three new models, as part of its strategy to capture over 20 per cent share in the Indian electric scooter market by 2010-11.
The company also said it might double the capacity of its Chennai plant to 9,000 units a month as part of the strategy.
"During 2010-11, we will invest Rs 50 crore and launch three new models of e-scooters. Of this, Rs 30 crore will go for market development and the rest for our work on motor controller technology and battery charging technology," BSA Motors Vice President K B Srinivasan told reporters of the sidelines of the 10th Auto Expo in New Delhi.
He said the new models coming later this year will be in the high-speed segment with a range of around 60 kilometres per hour and a single charge run of around 80 kilometres.
Srinivasan added that the company, which ventured into the e-scooter segment last year, is looking to capture at least 20 per cent of the 1.1 lakh units Indian market by 2010-11.
"This fiscal we are likely to sell 15,000 units. The e-scooter market is growing at double digit and our aim is to cross the 20 per cent market share during next fiscal. IN 2010-11, we will aim to double our sales to 30,000 units," Srinivasan said.
{{/usCountry}}"This fiscal we are likely to sell 15,000 units. The e-scooter market is growing at double digit and our aim is to cross the 20 per cent market share during next fiscal. IN 2010-11, we will aim to double our sales to 30,000 units," Srinivasan said.
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