Dev D completes 100 days

Recession and strike-hit industry has finally something to cheer about. Dev D has completed a stint of 100 days. This weekend, the film has entered its 15th week and on Sunday, it completes a 100 days run at the box office.

Recession and strike-hit industry has finally something to cheer about. Dev D has completed a stint of 100 days.

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This weekend, the film has entered its 15th week and on Sunday, it completes a 100 days run at the box office.

The film that was made at a nominal budget of around 10 crores was released on February 6 and broke even in just 10 days.

The movie's success is being attributed to its unique marketing strategy and out-of-the-box treatment.