No wine and women for Viveik!

Why has Bollywood actor Viveik Oberoi given up on the materialistic pleasures of life? Is it because of Aishwarya? Find out.

It seems the actor has given up on the materialistic pleasures of life.

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Viveik recently disclosed his decision of leaving non-vegetarian food, alcohol and women too! But, only for a month.

The star is observing the Sabrimala form of abstinence - one that veteran actors Rishi Kapoor, Jeetendra and Rajnikanth used to observe some years back.

Sabrimala is well-known temple in Kerala and devout believers refain from the worldly pleasures for a month or so.

But, we wonder why Oberoi decided to walk on this path? Is Ash listening?