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brand

Techie quits 48 LPA US job to start D2C brand in India, shares struggles

The techie scaled the D2C brand to over two crore rupees in a year while staying profitable, but faced major challenges.
Updated on Oct 27, 2025 12:00 am IST

Cracker Barrel to Aunt Jemima: 5 brands that faced backlash after logo change

Cracker Barrel followed Aunty Jemima in changing their logo.
Published on Aug 21, 2025 07:31 am IST

'As Cracker Barrel's ex-designer...': NC man says new logo is ‘brand suicide’

Cracker Barrel's old logo.
Updated on Aug 21, 2025 05:01 am IST

Sharvari becomes new brand icon of Nykaa after Janhvi Kapoor, says ‘beauty is…’

Sharvari joins Nykaa as new brand icon.
Published on Jul 07, 2025 06:05 pm IST

From Khloe’s protein popcorn to Ranveer’s protein bars: Is the craze worth it?

US media personality Khloé Kardashian recently launched Khloud Protein Popcorn
Updated on May 19, 2025 11:00 am IST