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Content creator compares medicine prices in US vs Europe: 'Should be like this everywhere'

The content creator pointed out out that in the US, an insulin can cost up to $1,000, while in Spain, it costs under $100.

Published on: Sep 25, 2025 05:27 PM IST
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A video by a travel content creator has gone viral after he highlighted the stark difference in medicine prices between the United States and Europe. The clip was shared on Instagram by digital creator Sunny, who posts under the handle thenomadicsunny.

Sunny highlighted the stark difference in medicine prices between the US and Europe. (Instagram/@thenomadicsunny)
Sunny highlighted the stark difference in medicine prices between the US and Europe. (Instagram/@thenomadicsunny)

In the video, Sunny can be seen visibly surprised by the affordability of life-saving drugs. Holding a pack of insulin, he says, “I bought this in Spain for 46 euros. In America this is like $300.” He then shows another medicine, which he also purchased for 46 euros. “In America it is $500. It’s the best you can get, basically. I’m just in shock. It should be like this everywhere, and I’m so happy and thankful to them. You don’t know how happy I am,” he says.

“I can’t stop thinking about the people back home with type 1 diabetes who are forced to ration their insulin, risking their lives, because of corporate greed. People who shouldn’t have to choose between rent and the medication that keeps them alive. Buying insulin abroad shouldn’t be a “travel hack.” It should be basic human access, ” he wrote.

(Also Read: Indian-origin vlogger faces backlash for calling Melbourne suburb ‘100% Indian’: 'Nothing to be proud of this')

Social media reactions

Sunny’s video has struck a chord online, gathering thousands of likes and comments.

One user wrote, “Same, sometimes it’s cheaper to take a flight to Europe to buy the medication you need, and with flights and hotels it’s still cheaper than buying it in the states.”

Another added, “Makes me sick. It shouldn’t be like this. I am sorry that this must be your souvenir.”

A third user said, “Actually, it's free (with medical prescription) for Spanish and EU citizens, you're paying that for being from abroad.”

“I got sick when I was traveling in the Netherlands. I walked into a pharmacy, talked to a doctor, and got a prescription in like 20 minutes and it only cost me €30. Even just going to the doctor in then US I would be out $150 right off the bat,” shared another.

 
ABOUT THE AUTHOR
Bhavya Sukheja

Bhavya Sukheja is a Senior Content Producer at Hindustan Times with over 6 years of experience in digital journalism. She specialises in covering stories that reflect everyday human experiences, with a focus on viral videos, social media trends, and human-interest features that inform readers while sparking meaningful conversations. She loves chasing page views and finding stories that tug at readers’ heartstrings. Known for her strong news sense, Bhavya has a keen ability to spot emerging trends and craft angles that transform viral moments into impactful narratives. Her coverage spans pop culture, entertainment, global affairs, and the internet’s most talked-about topics, helping readers better understand the context behind what is trending online. Before joining Hindustan Times, Bhavya worked with Republic World and NDTV, where she developed her skills in real-time reporting and digital storytelling. Working in fast-paced newsrooms helped her build an editorial approach that prioritises accuracy, clarity, and audience engagement. Bhavya is driven by a curiosity about how people communicate and connect in the digital age. She is particularly interested in stories that highlight cultural shifts, shared emotions, and the evolving nature of online conversations. When she is not tracking trends or producing stories, Bhavya enjoys unplugging and spending time with her cat.

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