Indian designers relive the past to attract buyers

Creative collections of ethnic 'hout coutre' showcased by the Indian designers at the Wills Lifestyle India Fashion Week held in the national Capital this past week received much applaud by the international buyers. While some designers flaunted autumnal colours like black, grey and chocolate for the next Fall-Winter season, others derived their theme from the 1940's fashions to woo the buyers across the globe. Some also looked to India's old monarchy, known for their heavily embellished clothing, for inspiration. This fashion week saw designers taking a matured approach of working around a theme and brought together elements of traditional India in an effort to woo international buyers. Designers hoped the number of buyers would definitely increase by the next exposition, to reach out to a larger audience in the West.