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A dummies guide to style

A new fashion experiment brings together a fashion designer, photographer as well as hair and makeup artistes. The quartet will work on dummies individually —Bhavnani will place wacky hairpieces on them, while Gupta wraps them in her collection.

Updated on: Jun 11, 2011 01:56 PM IST
Hindustan Times | By , Mumbai
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If you’ve visited celebrity hairstylist, Sapna Bhavnani’s Mad-O-Wot lately, chances are your tresses are on display at a city pub this weekend. As bizarre as it may sound, Bhavnani has been working on a new fashion experiment, The Kalingar Project, for over a month now, by literally refusing to bury the hatchet. “I’ve worked on these hair pieces alone, collecting leftover hair of clients at my salon,” confesses Bhavnani, who has prepared wacky coiffure moulds for the exhibit.

HT Image
HT Image

As part of the project, Bhavnani will tie up with fashion designer Masaba Gupta, make-up artist Meghna Butani and photographer Joy Datta to play ‘dress-up’ to 11 mannequins. “Fashion and hair are hardly considered art in our country. Art tends to be restricted to framed paintings in galleries. I wanted to move away from runways and fashion shows and place them outside their familiar territory,” says the heavily tattooed coiffure queen.

Masaba

Bhavnani explains that she opted for mannequins as her canvas since she “wanted to give it an cold, gallery feel — a show sans movement.”

The quartet will work on dummies individually —Bhavnani will place wacky hairpieces on them, while Gupta wraps them in her collection. Lensman Dutta’s photographs of models donning identical hair and clothes as the mannequins, will be projected on a screen during the event. “The idea is to get young talent involved. We hope to make it an annual event that works as a platform for youngsters in the industry to showcase their talent. Many people have edgy designs, but they need the boost and avenue to showcase their creative outpourings,” adds Gupta.

 
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Catch your daily dose of Fashion, Taylor Swift, Health, Festivals, Travel, Relationship, Recipe and all the other Latest Lifestyle News on Hindustan Times Website and APPs.
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