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Export of AYUSH products is on the rise, says AYUSH minister Naik

Published on: Jul 22, 2017, 15:54:56 IST
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India exports AYUSH products to about 100 countries (GOI)
India exports AYUSH products to about 100 countries (GOI)

India exports AYUSH products to about 100 countries

India’s Ayurveda, Yoga and Naturopathy, Unani, Siddha and Homoeopathy (AYUSH) products are gaining popularity world over, shows government data.

AYUSH minister Shripad Yesso Naik in a written reply to a question in Lok Sabha on Friday informed that the total worth of exports of AYUSH products, including extracts of medicinal herbs, has gone up from $352.93 in 2014-15 to $ 403.59 already in 2016-17.

“India exports to about 100 countries, as Ayurveda medicines to a few countries and as dietary supplements, nutraceuticals and herbal supplements to the other countries,” said Naik in Parliament.

“The demand for AYUSH products is gradually increasing in foreign countries.”

To further increase the pace of export, the ministry of AYUSH offers incentives to the AYUSH industry under its Central Sector Scheme for International Cooperation to get market authorization and registration for their products at regulatory bodies of different countries such as USFDA/EMEA/UK-MHRA/ NHPD/ TGA etc.

The ministry also offers incentives to enhance their exports for participation in international exhibitions, trade fairs, road shows etc., and to create awareness about the efficacy of their products.

Department of commerce, ministry of commerce and industry also provides support for enhancing export of traditional medicines through Pharmexcil by giving opportunity to small and medium scale companies for facilitating business meetings and also providing a global platform to showcase their products.

Pharmexcil organises Buyer-Sellers and Reverse Buyer-Sellers Meets focused on AYUSH and AYUSH related products.

In its bid to globalise AYUSH, the ministry has signed Memorandum of Understandings (MoUs) in the field of traditional medicine with 10 countries including China, Trinidad & Tobago, Malaysia, Mauritius, Mongolia and Hungary.

MoUs are also signed between six institutes at the individual level to promote traditional medicine that includes universities in Germany, Canada and US.

In a first, AYUSH ministry organized a two-day BRICS wellness workshop at Bengaluru to exchange expertise in traditional medicine last year.

“The strategy is to get Ayurvedic products acknowledged as medicines, then begin training practitioners abroad and eventually get the permission to practice Ayurveda independently in the world,” a ministry official had said.

  • Rhythma Kaul
    ABOUT THE AUTHOR
    Rhythma Kaul

    Rhythma Kaul is the national health editor of the Hindustan Times. She has been reporting on public health, medicine, and medical research, with a particular focus on how government decisions and health system reforms shape people’s lives. Rhythma has over 25 years of journalistic experience. She joined Hindustan Times in 2008, and has since covered everything from pandemics and infectious diseases to cutting‑edge medical research and climate‑related health challenges. Her stories routinely track the work of the Ministry of Health and Family Welfare, department of pharmaceuticals, and key national health programmes, making complex medical science and policy accessible to a wide audience. One of her prominent news breaks has been the 2012 Baby Falak case: A two-year-old brutally battered baby girl was admitted to AIIMS-Delhi with severe head injuries, multiple fractures, human bite marks, and burns. The police investigation revealed this to be a case of multi-state human-trafficking racket. She was profiled by The Wall Street Journal for breaking this story. Rhythma holds a Master’s degree from Jawaharlal Nehru University, Delhi. Prior to Hindustan Times, she worked with the India Today Group. Rhythma can be contacted at rhythma.kaul@hindustantimes.com. Her X handle is @RamblingBrook.Read More