Swachh Bharat Mission: Newly-wed bride is brand ambassador for Etah

Kalpana Yadav, 24, has been named brand ambassador for Swachh Bharat Abhiyan in Etah by the district magistrate and she aims to make the district open defecation free by year-end.

Kalpana Yadav, 24, has been named brand ambassador for Swachh Bharat Abhiyan in Etah by the district magistrate and she aims to make the district open defecation free by year-end.

Kalpana Yadav, 24, has been named brand ambassador for Swachh Bharat Abhiyan in Etah by the district magistrate and she aims to make the district open defecation free by year-end. (Reuters Representative Photo)

The decision was taken after Yadav displayed ‘commitment’ for a hygienic lifestyle despite battling tragedy. Fifteen members of her family, including her brother and grandfather, had died in a road accident last Friday.

“As the girl had shown courage to move on with her life , I enquired about her well being. At first she was hesitant but then said that her new house did not have a toilet. We appreciated her commitment for a healthy life,” stated Etah DM Amit Kishore.