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Wednesday, Dec 11, 2019

Garcia's: If you want to make it…

You might have all the money in the world, but there's no point being in this business if you don't have a passion for food, and for service. Read on...

india Updated: Jul 01, 2008 23:36 IST

Hindustan Times
Hindustantimes
         

Be keen on food
You might have all the money in the world, but there's no point being in this business if you don't have a passion for food, and for service. Hospitality counts.

Know your customer
What you roll out from your kitchen will depend a lot on this. Study the competition. If you have something unique to offer, assess the demand it might have.

Sort out your strategy
Only in one city? Or all across India? Make sure you have made the right choice, and go for it. Be wary of new financiers who might want you to make too many changes too rapidly.

Think of the money
If you have no experience in the industry, it is unlikely that an investor would want to back you.

Market yourself
Word of mouth isn't everything. You need professionals.

Hire well
Learn to do yourself what you'll ask your staff to do. Don't go for expensive experts at the beginning. Pay promptly and allow people to take decisions.

Be flexible
While looking for partners, managers and franchisees, remember you'll be in trouble if you think you can continue to call the shots. Be open to other viewpoints.