Buoyed by an investment of more than R10,800 crore by retail investors in its monthly income plan and debt schemes in the last 14 months, Reliance Mutual Fund plans to aggressively market its well performing debt schemes.
The fund house with an asset under management of R107,249 crore is seeing this as a silver lining for the industry that has been impacted by the net outflows from the equity schemes.
“Along with retail equity our renewed focus will be towards promoting debt products to retail investors as huge chunk of money is lying in the bank deposits and we need to mobilise that money,” said Sundeep Sikka, CEO, Reliance Mutual Fund.
“Indian economy is expected to reach $4 trillion by 2018 and Indian equity markets will be a part of this growth,” said Sunil Singhania, head of equities.
The fund house says redemptions are good because the investors who book profits act like brand ambassadors.
(The writer’s travel and stay were sponsored by Reliance Mutual Fund)