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Microsoft is upping its ante against Google. After reports of investing in Facebook and "behind the scenes lobbying" against Google, Microsoft is now interestingly getting into a territory so far ruled by Google i.e. online space, reports Puneet Mehrotra.

Updated on: Oct 01, 2007 08:14 PM IST
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Microsoft steps up battle with Google

Microsoft is upping its ante against Google. After reports of investing in Facebook and "behind the scenes lobbying" against Google, Microsoft is now interestingly getting into a territory so far ruled by Google i.e. online space. Microsoft Corp today laid out the next phase in its strategy for online services, offering a road map for new offerings that synthesize client, server and services software for people and businesses. These offerings will combine elements of client-based programs with software that runs large servers and new services delivered over the Internet. What it means is that Microsoft introduces "Online" services and Microsoft Office Live Workspace, solutions that combine client, server and services offerings to deliver connected computing options for people and businesses. Being touted as "software plus services" it's perhaps going to be the next phase of growth for Microsoft and also counter the Google effect on the world wide web.

HT Image
HT Image

Adobe follows Microsoft

Abobe has decided to follow Microsoft in word and in spirit, it seems. Following Microsoft Adobe joins the software-as-a-service (SaaS) bandwagon. If that wasn't enough its entry into SaaS is through the purchase of a startup firm that's been developing an online word processor that's 'coincidentally' built on Adobe technology. Adobe has agreed to acquire Virtual Ubiquity, the developer of the Buzzword online word processor. Buzzword was built using Adobe's Flex IDE, and runs in the Flash player.

Interestingly it is estimated that Adobe's Flash software is installed on about 98 percent of all personal computer and by 2010 there would be at least a billion Flash enabled phones available.

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Puneet Mehrotra writes on business and technology issues. puneet@tbe.in

 
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