Sign in

Twitter CEO Linda Yaccarino shares her vision for ‘X’. Here's what she said

‘X’ will be the social media giant's name post a rebranding announced by owner Elon Musk.

Published on: Jul 24, 2023, 12:49:54 IST
By , New Delhi
Share
Share via
  • facebook
  • twitter
  • linkedin
  • whatsapp
Copy link
  • copy link

In a series of tweets, Twitter CEO Linda Yaccarino laid out her vision for ‘X,’ the social media giant's upcoming avatar post the Elon Musk-announced rebranding, as part of which, the company will also get a new ‘X’ logo, which will replace the outgoing, iconic blue bird counterpart.

Twitter's new logo: 'X' (Image courtesy: twitter.com/lindayacc)
Twitter's new logo: 'X' (Image courtesy: twitter.com/lindayacc)

"Lights. Camera. X!' tweeted Yaccarino, sharing an image of the new logo being projected on a Twitter building.

‘Twitter made one massive impression’

Noting how rare it is to get a second chance in life or business, Yaccarino said that Twitter, with one massive impression, ‘changed the way we communicate.’

“Now, X will go further, transforming the global town square,” her post read.

“X is the future state of unlimted interactivity – centered on audio, video, messaging payments/banking – creating a global marketplace for ideas, goods, services, and opportunities. Powered by AI, X will connect us all in ways we're just beginning to imagine,” she added.

‘Have already started to see X take shape’

Stating that for years, fans and critics alike have pushed Twitter to dream bigger and fulfill its great potential, the CEO that the new logo will do ‘that and more,’ adding that though people at the company have already started seeing ‘X’ take shape over the past 8 months, things are ‘just getting started.’

“There's absolutely no limit to this transformation. X will be the platform that can deliver, well…everything. @elonmusk and I are looking forward to working with our teams and everyone single one of our partners to bering X to the world,” Yaccarino concluded.

Twitter's ‘rebranding’

Musk, the world's richest person who acquired Twitter in October last year, announced on Sunday that the platform will get rebranded. The billionaire has already changed his display picture on the microblogging website to ‘X.’

Additionally, Twitter's parent organisation already stands renamed to ‘X Corporation,' while ’x.com now means twitter.com.’

  • HT News Desk
    ABOUT THE AUTHOR
    HT News Desk

    Follow the latest breaking news, major developments and agenda-setting stories from India and around the world with the newsdesk at Hindustan Times. Operating round the clock, the desk brings together experienced editors, reporters and correspondents to deliver fast, accurate and contextual reporting across subjects that influence public policy, governance, business, society and international affairs. The HT News Desk covers politics, elections, government policies, the economy, business and markets, science and technology, the environment, law and order, infrastructure, education, climate issues and geopolitics, while closely tracking developments across states, institutions and global capitals. The team also leads coverage of major breaking news events, policy announcements, court proceedings, natural disasters, public emergencies and significant international developments. Reports published by the newsdesk are based on information gathered from reporters on the ground, official statements, government agencies, court records, regulatory filings, recognised institutions and other authoritative sources. Stories undergo editorial scrutiny and verification processes to ensure accuracy, fairness and relevance, and are updated as events evolve and additional information becomes available. Whether covering a key political decision in New Delhi, an economic policy shift affecting millions, a landmark court ruling or a major global event, the HT News Desk aims to provide readers with reliable, fact-based journalism that delivers not only the latest developments but also the context and analysis needed to understand their wider implications.Read More