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Mahakumbh: From Campa Ashram to freebies with refreshments, firms pull out all stops
Mahakumbh Nagar attracts brands spending ₹3,600 crore on marketing to 40 crore visitors, transforming the event into a major business opportunity.
Updated on Jan 19, 2025 05:10 AM IST
Rajeev Mullick, Mahakumbh Nagar (prayagraj)
Remembering Zakir Hussain: When the maestro finally showed his face to the world
Remembering Zakir Hussain’s iconic 'Wah Taj' ad, where his tabla genius and humility made Indian advertising history.
Published on Dec 16, 2024 02:02 PM IST
Samarth Goyal
Canada sues google alleging anticompetitive practices in online ads
Canada's antitrust watchdog is suing Google over alleged anticompetitive conduct and wants the company to sell off two of its ad tech services and pay a penalty
Published on Nov 29, 2024 08:42 AM IST
AP |
Govt issues coaching guidelines, bars them from using deceptive claims | Details
New coaching guidelines: These new endorsement regulations came in response to a reported surge in complaints received via the National Consumer Helpline.
Updated on Nov 13, 2024 06:32 PM IST
Google defends its ad tech as safe, says it rivals Meta, Amazon, TikTok
Google argued it has no legal obligation to make its ad tech work with competitors', and advertisers have many opportunities aside from purchasing website ads
Published on Sep 28, 2024 08:35 AM IST
Bloomberg |