'Pheran' retains its charm

Kashmir's traditional winter apparel 'Pheran' is retaining its charm among the people in Kashmir valley as it scores over the modern winter costumes due to its ease and warmth. Despite an array of attractive modern outfits available in the market, the locals still prefer the good old 'Pheran' to beat the winter cold. The garment is so popular, that 'Pheran' has become synonymous with Kashmiris identity who wears it with élan.