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Pink easy to promote because of Amitabh Bachchan: Producer

bollywood Updated: Sep 07, 2016 14:42 IST
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Amitabh Bachchan is playing a lawyer in Pink. (YouTube)

Rashmi Sharma, who is making her debut in Bollywood as a producer with Amitabh Bachchan starrer “Pink”, says it is easier to promote a film which has a star in it.

Sharma is geared up to release two of her films -- Pink and Days of Tafree. While Pink has known faces, including Taapsee Pannu, in it Days Of Tafree will see fresh faces.

Read: Amitabh Bachchan’s Pink gets U/A certificate with just four cuts

“Where you have a face value, it gets easy to promote your film. If we have newcomers in our film, acceptance is not that great. At the end of the day, I also feel the subject has to be strong,” said Sharma.

Watch: Trailer of Amitabh Bachchan’s Pink

“I do agree that it is little difficult to promote Days of Tafree, but Pink is easy to promote because of Big B (Amitabh),” she added.

Earlier, Sharma has produced TV series like Saath Nibhaana Saathiya, Sasural Simar Ka and Santoshi Maa.

Watch: Trailer of Days Of Tafree

She said she is inclined towards female-oriented subjects and points of view. “I have done a lot of work in TV. Pink is my first Bollywood venture. As a woman, my stories have been from a female point of view. I like to make films which will be inspirational. I want to make film which I can show proudly to my family,” she said.

Read: Amitabh Bachchan asks Taapsee Pannu tough questions

Directed by Aniruddha Roy Chowdhary, Pink is a thriller based film set in Delhi. It features Amitabh in the role of a lawyer.

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