Longevity of stardom will be less in future: Shah Rukh Khan
Shah Rukh Khan was overwhelmed with the “sea of love” -- the crowd outside his house on his birthday -- and umpteen wishes on social media for his special day.bollywood Updated: Nov 03, 2017 15:37 IST
As the reach of a star is growing at a rapid pace, the concept of stardom is changing and affecting its longevity, says superstar Shah Rukh Khan, who has clocked over 25 years in Indian showbiz and continues to rule the hearts of millions.
On his 52nd birthday on Thursday, Shah Rukh told the media, “Honestly, I think the longevity of stardom will be less in future, unlike our time, because of the simple logic of faster reach to the audience. I think the concept of superstardom will change. In fact, it has started changing. Earlier, it used to take three months for a film to get released all over India. Now it takes three seconds for a film to reach our mobile phone. For me, from when I made a debut to becoming a star, it took 10 years because people took some time to know me, then slowly they became fans... Now, for a young actor, it just takes a year to gain popularity. So, the longevity of 30 years will go down a bit. Things are going to come and go faster.”
Shah Rukh also pointed at the possibility of having a musical superstar. “Like they have in the West... like Chris Martin... Because music is getting celebrated beyond films, goes independent on digital platforms. There will be a digital superstar. The concept of stardom will change with time,” he added.
The actor was overwhelmed with the “sea of love” -- the crowd outside his house on his birthday -- and umpteen wishes on social media for his special day.
Talking about how digital entertainment was posing a challenge for the cinema world, Shah Rukh said, “I think when it comes to cinematic experience, we can offer a much bigger canvas because that is possible through digital shooting, camera, 3D and other technology. What we can do today with cinema is unfathomable. In the near future, we can experience interactive cinema, where we all can watch a story on big screen with a different experience. Therefore, I think cinema won’t die, but a new way of experiencing cinema will come.”
On Thursday evening, after a cake cutting function, during an interaction with the media, he said, “Since I am spending my birthday with you guys, then I do not get time for family and friends. So we had a party last night in Alibaug. I know people have come from across the globe and gathered in front of my bungalow, they are bursting crackers which is not a right thing to do in the present time, but I guess their love is more than touching.”
Asked about what gifts he received from his children, SRK said, “No one has given me anything yaar, but Abram said ‘Happy Birthday birthday boy!”
The king of romance has not only received wishes from fans, across the globe on social media but also from Salman Khan and Aamir. SRK said, “Aamir is planning to come, he was saying, ‘I will drop in anytime’. I told him to come a little late in the evening so that I can give time to you people as well as him.”
Asked about what is his birthday wish and what more he desires to achieve, the superstar said, “I think with age I have become gentler and that is what I want to achieve. With age, my thought process has changed and now I want my children to be happy and healthy. I just feel gentler towards people; success, the achievement will follow. But now for me, achievement is about how much gentler I could become in life, towards people, how much patience I can have. When I become a gentle person, I will feel like an achiever.”
A ray of sunshine... A sea of love...— Shah Rukh Khan (@iamsrk) November 2, 2017
Thank you all for the happiness you bring every year! pic.twitter.com/teTr4FRGC7
Shah Rukh will be attending the upcoming International Film Festival of India in Goa. He believes that Indian cinema should be celebrated globally and he is excited to welcome artistes from all over.
“I think it is our responsibility to welcome and invite filmmakers and actors from all over the world to celebrate cinema, and with each passing year we are growing. We Indians are known for our hospitality and I will be there in Goa, to welcome all the dignitaries to celebrate cinema at the festival. I will also go to Kolkata International Film Festival, and it is also growing every year.”