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Aditya Birla Fashion to buy Forever 21 for $26 mn

NEWDELHI: Aditya Birla Fashion and Retail (ABFRL) on Tuesday said it will acquire global clothing brand ‘Forever 21’ in the Indian market for $26 million (around

Published on: Jul 6, 2016, 05:45:03 IST
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NEWDELHI: Aditya Birla Fashion and Retail (ABFRL) on Tuesday said it will acquire global clothing brand ‘Forever 21’ in the Indian market for $26 million (around 175.52 crore). “The company has executed a business transfer agreement with Diana Retail and DLF Brands for acquisition of the business undertaking of Diana Retail... under the Forever 21 brand,” ABFRL said in a filing. Diana Retail is the franchisee of Forever 21 brand in India.

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