ICC to award largest-ever media rights contract

The International Cricket Council is likely to reap a windfall this week when it awards its largest-ever media rights contract – expected to bring it around 2 billion dollars – for the eight-year period from 2015 to 2023.

Updated on: Oct 7, 2014, 14:15:05 IST

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The International Cricket Council is likely to reap a windfall this week when it awards its largest-ever media rights contract – expected to bring it around 2 billion dollars – for the eight-year period from 2015 to 2023.

ICC has received bids from 17 broadcasters across different territories after it announced its tender in July. The bids are likely to be finalised when ICC chairman N Srinivasan arrives in London later this week.

The audi-visual rights package covers 18 ICC events, including six that generate the most revenue: two World Cups, two Champions Trophy events and two World Twenty20 events, which will be held in India, England and Australia.

Since the previous media rights package over the last eight years was sold to ESPN Star Sports for 1.2 billion dollars, the one from 2015-2023 is expected to fetch the ICC around 2 billion dollars, making it the largest-ever.

The 17 bids are currently being reviewed for compliance with the terms and conditions of the tender arrangements, ICC said on Tuesday.

Revenue from ICC events is invested back into the game, from grassroots programmes to improved facilities for spectators. The number of ICC members now stands at 106 across five continents and provides competitive opportunities and administrative support to all members.

The following ICC Events are included in the audio-visual rights packages:

ICC major global events:

ICC World Twenty20 2016 - India

ICC Champions Trophy 2017 - England and Wales

ICC Cricket World Cup 2019 - England and Wales

ICC World Twenty20 2020 - Australia

ICC Champions Trophy 2021 - India

ICC Cricket World Cup 2023 - India

ICC qualifying events:

ICC World Twenty20 Qualifier 2015 - Ireland and Scotland

ICC Cricket World Cup Qualifier 2018 - Bangladesh

ICC World Twenty20 Qualifier 2019 – TBC

ICC Cricket World Cup Qualifier 2022 - Zimbabwe

Other ICC events:

ICC U19 Cricket World Cup 2016 - Bangladesh

ICC Women’s World Cup 2017 - England and Wales

ICC U19 Cricket World Cup 2018 - New Zealand

ICC Women’s World Twenty20 2018 - West Indies

ICC U19 Cricket World Cup 2020 - South Africa

ICC Women’s World Cup 2021 - New Zealand

ICC U19 Cricket World Cup 2022 - West Indies

ICC Women’s World Twenty20 2022 - South Africa

ABOUT THE AUTHOR
Prasun Sonwalkar
Prasun Sonwalkar was Editor (UK & Europe), Hindustan Times. During more than three decades, he held senior positions on the Desk, besides reporting from India’s north-east and other states, including a decade covering politics from New Delhi. He has been reporting from UK and Europe since 1999.Read More

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