IPL launches ‘Best vs Best’, its anthem for 2018 season | Watch song video
The lyrics, music and the video of the anthem ‘Best vs Best’ encompass the spirit of Indian Premier League (IPL) -- the tournament which brings together the best in the game, where best of global talent showcase their prowess.cricket Updated: Mar 12, 2018 21:57 IST
The Indian Premier League (IPL) has launched the anthem for the 2018 edition set to begin on April 7 with defending champions Mumbai Indians taking on Chennai Super Kings.
In a first, BCCI and Star India have collaborated to create anthem for the campaign this year which puts spotlight on what IPL stands for -- pitting the best in T20 cricket against each other. And aptly, they have named the anthem ‘Best vs Best’.
The Anthem video:
The lyrics, music and the video of ‘Best vs Best’ encompass the spirit of IPL -- the tournament which brings together the best in the game, where best of global talent showcase their prowess. The anthem has been released in five languages – Hindi, Tamil, Bengali, Kannada and Telugu -- across all platforms ( TV, radio, and digital).
The tournament has a reach right across the Indian subcontinent, besides its following across the cricketing world. And IPL authorities are keen to ensure the anthem touches the fans and inspires them too.
A talented ensemble of artists worked on the anthem -- South African film maker, Dan Mace, music director, Raajeev V Bhalla and vocalist Siddhart Basrur, who sung the anthem in five different languages.
“The very essence of IPL is a thrilling, action-packed celebration of cricket where the best of talent take on each other in one of the most gruelling cricket tournaments in the world. It is a fantastic celebration of both the game and its millions of fans across the world. The Best vs Best campaign endeavours to showcase the pinnacle of cricket that this tournament is associated with, said Rahul Johri, CEO of BCCI.
First Published: Mar 12, 2018 21:04 IST