Satyam subsidiary gets $25 m animation deal

Nipuna is partnering with 4K Animation Limited, UK for the execution and delivery of these projects, reports HT Correspondent.

Published on: Dec 21, 2006, 19:25:00 IST

None | By HT Correspondent, Hyderabad

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Nipuna Services Limited, the business process outsourcing (BPO) subsidiary of Satyami Computer Services, said on Thursday that it has signed a $25 million "edutainment" deal.

Nipuna is partnering with 4K Animation Limited, UK for the execution and delivery of these projects.

The contract is one of the largest ever won by a global BPO service provider in the animation marketplace, Nipuna said in a statement.

Nipuna will work with the 4K Animation team for 18 months on two 'iconic' European animation projects: the third season of "Marvi Hammer Presents National Geographic World," an award-winning, 52-episode TV series, and a movie, also featuring Marvi Hammer. More than 120 Nipuna professionals will produce and deliver animation services for the projects.

The series and movie feature a combination of live action and animation. They include actual studio sets used as animation backgrounds, a furry Computer Graphics creature and 2D-animated characters. Hamburg-based YOUA Edutainment, National Geographic, and German broadcaster ZDF will co-produce the series and movie.

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