Today in New Delhi, India
Dec 12, 2018-Wednesday
-°C
New Delhi
  • Humidity
    -
  • Wind
    -

Udaipur start-up gets PETA award for developing ‘meat alternatives’

Good Dot uses special technology to turn healthy grain and plant proteins into food that looks and tastes like meat, like chicken or mutton and has a similar texture.

jaipur Updated: Dec 17, 2017 19:42 IST
HT Correspondent
HT Correspondent
Hindustan Times
Rajasthan news,PETA,award
In an event held in Mumbai on Saturday, the company was conferred with PETA’s ‘trailblazing business award.’(Diwakar Prasad/ Hindustan Times)

Jaipur: People for the Ethical Treatment of Animals (PETA) has conferred a business award to a Udaipur-based start-up, Good Dot, for developing “delicious, affordable plant-based meat alternatives.”

“Good Dot uses special technology to turn healthy grain and plant proteins into food that looks and tastes like
meat, like chicken or mutton and has a similar texture,” PETA said in a statement. “These products require no refrigeration, are cholesterol-free, can be cooked quickly, and cost about the same as meat of same quantity.”

In an event held in Mumbai on Saturday, the company was conferred with PETA’s ‘trailblazing business award.’

“Good Dot is using plant power and technology to help Indians eat in a way that’s better for their health as well as good for animals and the planet,” said PETA India’s associate director of celebrity and public relations, Sachin Bangera. “Good Dot’s products help prove that vegan food can have variety and there’s no end to the kind of dishes that can be made from plants.”

Famous vegan people from around the world include former US President Bill Clinton, Kangana Ranaut, Alicia Silverstone, Mallika Sherawat, Joaquin Phoenix, Ayesha Takia and Bryan Adams, just to name a few, added the PETA statement.

First Published: Dec 17, 2017 19:42 IST