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Animation industry finds new market in Bollywood

Updated on May 23, 2009 08:33 pm IST

The burgeoning animation industry in India has found a potential market in the form of Bollywood as more and more movies have started using visual effects. The industry is cost effective so is attracting moviemakers to go for it .Major Bollywood directors like Mohit Suri opine that animation has provided producers a virtual way to create scenes that are impossible in reality. Suri's production company is using animation for creating flood scenes in one of their forthcoming movie.

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