Days after sharing the rocking song Go To Hell Dil from the film, makers of Dear Zindagi have now shared a video where lead actor Alia Bhatt offers help for people stuck in the vicious cycle of dating, selecting and break up in the age of internet.
Dear Zindagi will now help viewers navigate modern relationships and romance, along with dating app Tinder. Red Chillies Entertainment released a video, featuring Alia as Kaira who engages in banter with her best friend about modern relationships which is instantly relatable and endearing.
Where is this elusive ‘The One’? Where do I find him/her? Why hasn’t he called yet? Should I go on a date? If you find yourself fretting over these questions about love and life, don’t worry - Alia is there for you. The actor echoes some of the most common questions about navigating the world of love, dating and relationships, before realizing it’s really about taking one step at a time, and like for most people today, the first step – meeting the right person – starts online.
Speaking about the video, Gauri Shinde, director of Dear Zindagi, says, “Alia’s character in the film is one with which the youth will instantly connect and relate to. The situations she faces, people she meets and her attitude to love and relationships is reflective of the way norms in our society are evolving today – the film deals with love and relationships in the time of Tinder. This collaboration is, therefore, perfectly synergistic.”
The makers have also just announced Alia’s presence on Tinder as her character ‘Kaira’ from her latest film Dear Zindagi. The makers also plan to run a contest on Tinder that will allow you the chance to Swipe Right for the chance to meet Alia in person at a unique Tinder-themed party.
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