Goat sellers go online ahead of Bakr-Eid, to affect direct retail | punjab | Hindustan Times
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Goat sellers go online ahead of Bakr-Eid, to affect direct retail

punjab Updated: Sep 14, 2015 19:35 IST
Arjun Sharma
Arjun Sharma
Hindustan Times
Bakr-Eid

Setting a new trend, goats are being sold online this Bakri Eid. Members of the Muslim community can now avoid the crowded markets in the city. With only 10 days left for the festival, e-tailing websites are catching up fast among the community members.

Several people from even outside the state have come to the city this Eid to sell their animals, but their efforts are being dampened by these e-tailing websites that are offering goats through home delivery to the customers.

Pictures of several varieties of goats with price are displayed on websites, including OLX, Quikr and goatindia, and have become a hit among the community members.

These websites are also offering special goats for Eid. Minimum price of a goat on these websites in Rs 6,000. Some goats are being sold even at a cost of Rs 40,000 for the festival.

In Ludhiana, the goat market is usually set up every year near the Jalandhar bypass. Sellers would start flocking the area in the coming days. As the online buying trend is catching up, it is expected to affect the direct retail sale.

Around 5,000 goats are sold in the city on Bakr Eid every year, but sellers believe that due to slump in the market, there is little hope for business this year.

Mohammad Salim, a seller at goat market, said even last year a few people purchased goats on the festival due to different reasons, including overall market slump. "We do not expect descent sale of goat on Eid this year too," Salim added.

However, the online goat sale trend has penetrated not only in Ludhiana, but also in the entire state. A large number of people have also uploaded pictures of goats on e-tailing websites in Malerkotla.

Secretary of Shahi Imam of Jama Masjid of Ludhiana Mohammad Mustaqeem said the average cost of goats in the market during Eid is Rs 10,000. "Last year, the goats were more costly due to different market factors. However, it has been learnt that cost of goats online is a bit cheaper," he added.