First look: it's a dog's life for Akshay Kumar in It's Entertainment

Akshay seems to have swapped the hero's role with a lovable canine, as portrayed in the first poster of the comic caper. The star is down on all fours while the dog gets to have the hot seat. The film releases on August 8.

All those Akshay Kumar fans out there who have been starved of their icon's brand of entertainment, here's news - acche din aa gaye. While his taut action film Holiday: A Soldier is Never Off Duty will release on June 8, he has another one ready for August: It's Entertainment.

Akshay seems to have swapped the hero's role with a lovable canine, as portrayed in the first poster of the comic caper. The star is down on all fours while the dog gets to have the hot seat.

Read Akshay Kumar shows off martial arts in Holiday

Farhad-Sajid, the writer duo behind such successes as Chennai Express, Singham, Ready, Golmaal 3, Bol Bachchan and All The Best, have turned directors with this Akshay starrer. The film stars Tamannaah.

Additionally, the movie is produced by Tips; and we all know how well the music company promotes its films. If promotion and marketing is as important as content (and it is today), you have a winning combination!

The film releases on August 8.

It-s-Entertainment