John Abraham’s Parmanu steady at box office, earns Rs 24.88 cr in four days
Parmanu The Story of Pokhran released after a lot of problems, but it’s doing quite well at the box office.Updated: May 29, 2018 17:02 IST
Hindustan Times, New Delhi
John Abraham has once again proved his mettle as a clever producer. His latest film, Parmanu The Story Of Pokhran, in which he also plays the lead, is going strong at the box office. The film has earned almost Rs 25 crore since its release on May 25.
Film trade analyst Taran Adarsh tweeted Parmanu’s business figures. As per Adarsh, it has gathered Rs 24.88 crore in first four days.
#Parmanu has a SUPER-STRONG Mon... Has 14.94% decline on Mon [vis-à-vis Fri]… The glowing word of mouth has helped consolidate its position... Fri 4.82 cr, Sat 7.64 cr, Sun 8.32 cr, Mon 4.10 cr. Total: ₹ 24.88 cr. India biz.— taran adarsh (@taran_adarsh) May 29, 2018
Parmanu clashed with the highly anticipated IPL semi-final on Friday and final on Sunday, but its business didn’t slow down.
In an earlier interview with the Hindustan Times, John talked about the clash. He said, “Honestly, considering the fact that we were clashing with the IPL semi-final, and we had absolutely zero time to market this film, the response is fantastic.”
He further said, “I had said this on the record, that if we come close to even a five-crore (rupees) opening on day one, as a commercial producer, that’s enough. What’s really encouraging is that the public response has been unanimously spectacular. People are clapping in the theatres, and yes, that for me is big. I made this film for India, for everybody, not a noir audience; therefore, I’m very happy that India has responded positively.”
As per a statement released by the film’s team, Parmanu is already a profitable venture. The film is said to be made at a cost of Rs 34.85 crore, including the publicity.
Watch: Parmanu The Story of Pokhran movie review
Its satellite rights are sold at Rs 27 crore, and with Rs 24.88 crore box office collection, the profit tally is only going to get better from this point onwards.
Parmanu is based on India’s covert mission to test nuclear bombs in 1998, and John plays the officer in-charge of the operation in the film.
Directed by Abhishek Sharma, Parmanu also features Diana Penty in an important role.
First Published: May 29, 2018 16:32 IST